India’s first AI-driven Music-tech platform raises $ 1M from UK-based Entrepreneur First and Redstart Labs, a subsidiary of Info Edge

–        The latest round of funding raised promises to revolutionize the music-tech industry with never-seen-before AI driven Tech solutions. 

– to focus on the creation and patenting of production algorithms thereby creating opportunities for more than 2000 independent artists and producers. 

–        The company is targeting 10,000 + users by end of 2022

Mumbai, 02 March, 2022:, India’s first and only AI-driven, disruptive music tech start-up providing a platform for content creators to help them create royalty-free, affordable, easy to license and original music, has raised $1 million as part of it’s seed round. The funds have been raised through Redstart Labs, a subsidiary of Info Edge and UK-based Entrepreneur First. is the only AI-driven music tech platform with a large variety of tunes and jingles that aids content creators and producers with soundtracks that are original, licensable, royalty-free and cost-efficient.

The funds raised will categorically be used in three ways. The first focus would be to build a team and onboard some of the brightest talents worldwide in the music technology space. The second objective would be to collaborate with global artists and acquire music so that the platforms’ algorithm will constantly be fed with high-quality music data. The third aim would be product development for building the AI composition and production algorithms.

Mansoor Rahimat Khan, Founder and CEO,, says, “The funding will help us scale our business and will provide opportunities to over 2000 independent artists across the world.  The interface has been built to help content creators, production houses, digital marketing firms, advertising agencies with AI- driven, user friendly, mood-based tunes and jingles for easy access to royalty-free music. With this funding we will be able to imbibe various cultures of the music world into one system, making it a perfect amalgamation of western, traditional, classical and indigenous music merged into today’s Tech-driven digital revolution which will help us acquire more than 10,000 users by the end of 2022.”

Siddharth Bhardwaj, CTO,, adds, ” The funds raised will help us create a highly customizable AI-assisted tool which understands each user’s preferences and enables them to create the soundtrack they have in mind. has been built to streamline solutions for music composition, music production, background sound effects and songwriting.  The recently raised funds will be utilized to help us patent our AI interface and our product algorithms. We are also building a huge library of training samples and composition elements through our artist partnerships.”

Vivek Kumar, Funding Manager, Entrepreneur First, who were also part of the company’s previous funding round shared the following, “Mansoor’s background in Music and Siddharth’s experience in Music tech makes them the perfect duo to build They are one of the many young and hungry founders coming together to build fantastic companies at Entrepreneur First. We know that will revolutionize how music will be created, composed, and consumed. There is a distinctive gap in the music tech space where the dynamic-duo are building a bridge for musicians, artists and composers. We see a rise of AI applications in music and we are looking forward to being a part of their exciting journey.”

Amit Behl, Partner, Info Edge Ventures adds, “As the move to Web3 gains more momentum, the creator economy shall continue to grow rapidly and so would the market for creator tools. Music industry has always been at the forefront of digital innovation and we believe that AI powered music creator tools like nicely intersect the emerging trends in this industry and can assist millions of creators in building high quality, engaging content.”

The algorithm and compositions built especially for the platform will be patented by the founders Mansoor and Siddharth. Mansoor Rahimat Khan is a distinguished sitar player who hails from the prestigious Dharwad Gharana of music and Siddharth Bhardwaj has years of experience in technology and sound design. Both are alumnis of two prestigious universities Georgia Tech Center for Music Technology, Atlanta and Music Technology Group at UPF, Barcelona and are undergrads from NIT and IIIT. intends to build a collaborative environment for musicians and AI to co-exist and create monetization opportunities for music producers, session musicians and instrumentalists.

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About is India’s first and only AI-driven, new age, disruptive music tech start-up providing a platform for music composers and content creators to help them create royalty-free, affordable, easy to license, exclusive music. Co-founded by two eminent youngsters, Mansoor Rahimat Khan and Siddharth Bhardwaj, aims to revolutionize how music is created. Mansoor Rahimat Khan (Co-Founder & CEO, is a distinguished Indian sitar player who hails from the prestigious Dharwad Gharana of music which dates back to about seven generations of renowned Sitar artists. Siddharth Bhardwaj (Co-Founder & CTO, comes on board with a rich experience of technology and sound design. Together, Mansoor and Siddharth have joined hands to revolutionize how music is created, composed and consumed via their first-of-its-kind music tech start-up,

Through’s web-based application, content creators can create and customize tunes with the help of the platform’s vast and varied library of mood-based tunes spanning multiple genres. Not only is India’s first-ever AI-driven music platform, but it is also the only platform available online today with a large variety of tunes and jingles. These help musicians and content creators dish out tracks and musical compositions that are original, licensable, royalty-free and cost-efficient.

The platform is user-friendly, and even individuals with little or no knowledge of music, with the help of AI, can create original soundtracks for their content. Moreover, the platform solves the music acquisition and licensing problem several content creators face today.

Working at the intersection of technology and music since its inception, envisions imbibing various cultures of the music world into one system and empowering content creators with distinct creative tools for easy access to royalty-free music. The brand has also built algorithms for region-specific music composition spanning across geographies within India. The brand intends to scale this to music from other geographies, such as Arabic, Chinese, Korean, and Latin American music, amongst several others.

The company’s vision is to build a collaborative environment for musicians and AI to co-exist and create monetization opportunities for music producers, session musicians and instrumentalists; therefore, the platform is backed by musicians who play an integral role in supplying music to the product. is a subscription-based program with three different subscription plans, USD 20/ month, USD 40/ month, and USD 100/month, catering to individual content creators, agencies, and production houses respectively.

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