Bajaj Finserv Dhuniverse, with Shankar-Ehsaan-Loy, to unveil ‘Voice of Nation’ on March 31

Mumbai, 30^th March 2026: Bajaj Finserv announced the grand culmination of Bajaj Dhuniverse, its digital-first music talent platform, with the finale set for March 31, in Mumbai. The event will unveil the ‘Voice of the Nation’ in the presence of legendary composers Shankar-Ehsaan-Loy.

Over the past six months, Bajaj Dhuniverse has emerged as a credible, technology-led pathway for music discovery, enabling over 60,000 aspirants, from metros to deep geographies, to audition through audio and video submissions and be discovered by Shankar-Ehsaan-Loy.

The grand finale will feature live performances by ten finalists and one wild-card entrant, all shortlisted by Shankar-Ehsaan-Loy. The winner will be offered the opportunity to co-create the Bajaj’s sonic identity with Shankar-Ehsaan-Loy and create an independent album with Zee Music Company.

Speaking on the initiative, Shankar Mahadevan said, “What stood out to me about Bajaj Dhuniverse was the intent to find and elevate musical talent from all corners of India. The digital‑first approach has made participation genuinely inclusive, bringing forward exceptional voices that deserve to be heard.”

Watch the Grand Finale Announcement here:

Ehsaan Noorani added, “The range, depth and commitment we witnessed during evaluations were extraordinary. The quality of talent coming from across the country has been truly inspiring.”

Watch Digital Auditions Episode 5 here:

Loy Mendonsa said, “India has always had immense musical talent. Bajaj Dhuniverse created a platform where musicians could step forward and be discovered. It has been a deeply rewarding experience, and I look forward to the finale.”

Bajaj Dhuniverse was launched as a nationwide music discovery initiative designed to identify, nurture and celebrate emerging talent. Built on a robust digital framework, it offers a rigorous and transparent evaluation process, open to singers and musicians across age groups – without the limitations of physical auditions.

The finalists and a wild-card entrant will perform live in an on-ground event Mumbai on March 31, with the event being streamed nationwide. The winner, selected by Shankar-Ehsaan-Loy, will record an independent album with Zee Music Company, collaborate with Shankar–Ehsaan–Loy on a Spotify release and Co-create the Bajaj Anthem as the Season 1 ‘Voice of Bajaj’.